Blog
Next Generation Fan Experience
Using Augmented Reality to capture the attention of your fans offers a unique opportunity to spectacularly enhance in-stadium and digital engagement at the same time. Mixed Reality content provides the highest interactive experience-based throughput possible, making it the most effective live engagement tool available.
How Top Companies deliver groundbreaking Augmented Reality experiences?
Across 2021 digital immersive experiences are having an enormous growth, retail is shifting to retailment, hotels shifting to “Everything in one place” concept filled with new tech, zoos are bringing global awareness by creating 100% augmented reality immersion. Augmented Reality is an absolute "must have" in the tool-box of top brands and iconic organizations shaping groundbreaking engagement solutions. All leaders need a strong AR Partner and a solid AR Playbook to bring brilliant concepts to life!
5 Brands That Maximalised The Benefits They Could Get From Being a Sponsor With Augmented Reality
When it comes to sponsorships, the most innovative brands has already moved from plaster logos everywhere to sponsorship activations. They are aware that blatant advertising can damage customer perception, while a well-executed fan experience can build brand awareness, brand affiliation and increase sales. There's a reason why immersive technologies such as AR became one of their favourite tools.
Here's What Team INDE Has Been Up To in 2019
2019 is coming to its end, so we've asked our colleagues at INDE to take a stroll down on memory lane and vote for their favourite AR experiences of the year. While it's nearly impossible to include all of our projects, we’ve tried our best to summarise what we've been up to in 2019.
4 Inspiring Augmented Reality installation That Disrupted The Sport Industry
Passive consumption of a particular match or game is fading into the past. Today, the spectators are as involved as the players, that's where out-of-the-box marketing campaigns come into the picture. Augmented Reality offers authentic, high quality and scalable experiences that lets fans meeting their heroes and share your message for you on social media. Learn how some of the biggest names in the sports industry has already benefited from AR and get inspired by them!
How is AR Changing the Sports Industry?
Augmented reality is disrupting sport in a number of different ways. The use of it isn’t new, however recent developments have taken immersive experiences to different levels; bringing fans into the game. Passive consumption of a particular match or game is fading into the past. Today, the spectators are as involved as the players. Want to see it action? Here’s a closer look at how AR is changing the sports industry.
7 Killer Use Cases of Augmented Reality
Since 2011 we have developed location-based and mobile Augmented Reality products and experiences in over 40 countries, for the world’s leading entertainment and education brands. Below are some of the greatest examples of how they utilised AR to revolutionise the way they engage, educate and entertain their audiences.
Broadcast Augmented Reality 2: The live experience
When we were creating the first BroadcastAR experience way back in 2011, we aimed for an application that provides a great interactive experience to the audience with no barrier to entry. The key was to have immersive, close to photorealistic content that allows the viewer to forget about what is really going on in the background.