Way-finding is defined as the various ways in which people orient themselves in physical space and navigate from place to place. The cool thing is that AR way-finding is one of the most fitting tools towards addressing this very old and very real issue.
"Camera marketing" is clearly one of the next waves of digital marketing. It seems like the success of social media AR happened overnight, but the technology has been around for quite a while now. Let’s give you a brief overview of the evolution of AR face filters!
Augmented reality is disrupting sport in a number of different ways. The use of it isn’t new, however recent developments have taken immersive experiences to different levels; bringing fans into the game.