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AI in Fashion Retail: AR Mirror and Virtual Try-On Technology for Brands and Agencie

INDE builds AR mirror kiosks, AI virtual try-on installations, large-format BroadcastAR experiences, and MobileAR applications for fashion brands and experiential agencies running retail activations, live events, and major brand campaigns. Vyu AI Try-On Mirror puts generative AI tools and computer vision on the retail floor, giving shoppers a product interaction format that collects opt-in data and produces content they share. HeroMirror places users alongside licensed IP from sports, entertainment, film, and music, with documented activations for Visa, Disney, Warner Bros., and Adidas across live events, retail campaigns, and major brand sponsorships.

AR and AI Technology Built for Fashion Retail Environments

INDE builds AR mirrors and AI try-on installations for fashion brands, experiential agencies, and direct clients across sports, entertainment, and retail. Four product lines cover the full range of deployment formats—from single-unit in-store installations to fleet-wide rollouts and major event activations:

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Vyu AI Try-On Mirror

Virtual fitting room platforms are changing how fashion brands think about the retail floor, and Vyu AI is built specifically for that shift. Generative AI and computer vision try-on mirrors are built for fashion retail floors, pop-ups, and agency-led activations, where shoppers see themselves wearing a product without touching a garment, opt in to the brand's CRM, and walk away with content they can share.

HeroMirror

AR photo booths for brand activations built on IP-driven AR mirror technology give fashion brands a content-generating, data-collecting installation that performs at floor level. This AR mirror kiosk composites users with licensed IP—sports teams, entertainment characters, film, and music. Used by brands at major events, brand campaigns, and retail activations where experiential engagement and content generation are the primary objectives.

BroadcastAR

A large-format AR experience platform for retail events, venue installations, and brand activations where the physical environment and audience scale require a multi-screen or cinematic AR footprint. BroadcastAR has delivered for Universal Studios, American Express, and National Geographic across venue and event environments where audience size and physical scale made a single-unit installation impractical.

MobileAR

App-based and WebAR experiences on iOS and Android that give brands a mobile-accessible AR format, available alongside or independently of a physical installation, delivering high quality AR content through the convenience of a mobile device. MobileAR runs on a brand's existing device ecosystem without requiring proprietary hardware.

Virtual Try-On: Where AI in Fashion Retail Spend Converts

Virtual try-on is where AI in fashion retail produces direct ROI. Vyu AI Try-On Mirror is built for retail floors, pop-ups, and experiential activations where the goal is product interaction, opt-in data collection, and content that shoppers walk away with. At Oakridge Park Vancouver, Vyu AI ran activations for MaxMara, Lululemon, Thom Browne, Miu Miu, and Aritzia within a single footprint—a multi-brand retail environment where shopper engagement, content output, and CRM data collection ran simultaneously across five fashion labels. For D2C fashion brands and the agencies that build activations for them, that's the proof of format.