INDE transforms the Toyota Experience Center
4 Augmented Reality experiences to showcase new products and long-standing values.
Fact Sheet
Client
Toyota
Location
Toyota Experience Center, Dallas TX
AR Setup
Broadcast AR
Installation
Featured Experiences
Experience
Experience Overview
Toyota, no stranger to immersive technologies and AR in particular chose INDE to bring its large scale immersive technology to Toyota’s Experience Center in Dallas, Texas. By the careful integration of Toyota Products into INDE’s Broadcast AR Augmented Reality system that transforms large customer areas into digital playgrounds, INDE once again demonstrates its ability to integrate top brands with dynamic content and technology.
The Toyota Experience Center is designed to spark curiosity and foster engagement in manufacturing. It hosts thousands of school children, corporate groups, senior citizens and families each year, and INDE’s installation enhances its recent upgrade. The BroadcastAR experiences demonstrate how technology and expertise come together to reimagine how customers interact with Toyota’s products and brand.
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Experience Overview
BroadcastAR is a powerful technology that has been deployed in hundreds of locations worldwide in a variety of different environments. From experience centers such as Toyota’s, to retail malls, to zoo’s, theme parks, movie theatres, event and conference centres it has consistently demonstrated transformative customer engagement
Each content experience developed for Toyota demonstrates the INDE’s content team’s ability to bring to life Toyota’s values through its commitment to sustainability and the environment, as well as showcasing its Lunar Cruiser and Robot concept products. Each BroadcastAR experience generates imagery that can then be downloaded and shared as a unique digital souvenir..
Deliverables
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Seamless, user-friendly deployment..
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AR Software and Content.
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Custom Branded with featured baseball stars.
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Delivered via online dashboard
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