PROJECTS/

“The Incredible Quiz” with Alexander Hamilton

HeroMirror Augmented Reality Experience for Madame Tussauds

 
 

Overview

This kiosk-sized installation at Madame Tussauds, featuring the first US treasury secretary, Alexander Hamilton, is an interactive AR experience that is truly nothing short of “incredible.” Custom-developed here at INDE, “The Incredible Quiz” not only offers a one-of-a-kind photo opportunity with the historical heavyweight, but also includes a gamified interaction.

This permanent INDE HeroMirror installation can be found next to famous traditional wax figures of the other Founding Fathers at Madame Tussauds in Washington.

 
 
 
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The challenge

The success of an AR experience relies heavily on interactivity, making an easy-to-use interface essential. Common solutions typically rely on extraneous hardware such as Kinect or Real Sense, adding unnecessary expenses. 

The INDE team conceived and developed real-time gesture control that hinges on deep learning, using nothing more than a conventional camera with no depth-sensing ability.

 

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User
Experience

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The experience is motion sensor-activated, prompting the lifelike three-dimensional likeness of Alexander Hamilton to quiz the user, testing their historical knowledge with multiple-choice questions in classic “game show” style. 


Since the experience is powered by gesture control, users can select an answer simply by lifting a left or right arm.

At the culmination of the experience, Alexander Hamilton provides the user with their final score, and a prize! Users are prompted to take a digital picture with the legendary statesman, which can be printed or shared via email.

 

Design

 
 
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Services

 

📝 Concept & Design

We’re soup to nuts! INDE’s full-service project engineering capabilities start here: our creative development team turns ideation into working concept design. Equipped with a wide range of global experience after a decade in the marketplace, our foresight to integrate real-world limitations at conceptualisation sets us apart.

💻 Content & VFX

As one of the few AR developers that creates its own content, we pride ourselves on providing full 2D and 3D models and animation in real time or pre-rendered formats, built right alongside the AR software for speedier and higher-quality integration.

🎬 Global Content Production

Not satisfied with simply designing and developing three-dimensional content for all of our AR platforms, INDE is also capable of organising live production shoots -- in AR-ready green screen or volumetric capture -- for original content with talent.

⚙️ Hardware Design

Hardware buildouts and product lines such as BroadcastAR and HeroMirror are designed and built by us in-house, right here at INDE. Offering the unique opportunity to create and adapt hardware for new potential applications for any project across the globe.

🌎 Global Installation and Support

For over a decade, INDE has assured its installation capability anywhere in the world, and in so doing, has become the trusted name in event-based and permanent AR production globally, with deployments to almost 50 countries. All of our products and systems come provided with dedicated support, on-site and remote, 24 hours a day, 7 days a week.