INDE'S AR "ORCA ENCOUNTER" LAUNCHES AT HONG KONG'S TELFORD PLAZA

 

July 25, 2017 — A breathtaking ocean-themed Augmented Reality experience, featuring a virtual orca and dolphin show, is stopping thousands of shoppers in their tracks at Telford Plaza, the largest regional shopping and entertainment complex in Kowloon East, Hong Kong.

Visitors can now interact with wonderful ocean creatures in a large-screen Augmented Reality experience that’s recently been installed at the mall. This Ocean Adventure gets kids and adults up close to a life-sized killer whale, walrus, dolphin and penguins.  

Photo-realistic 3D animals and animated water, combined with a water-effect floor map create a perfect mixture of digital content and real world elements, and by looking at snapshots taken by the system it is nearly impossible to tell where “real” meets 3D. This is only achievable by developing content of exceptionally high quality – something that INDE is committed to.

Ocean Adventure installed at a shopping mall in Budapest, Hungary


As an increasing number of institutions and companies in education and entertainment are looking at innovative ways to provide unforgettable experiences to their audiences, Augmented Reality has become one of the most sought-after technologies today, due to its ability to engage, educate and entertain in a unique way.

UK company INDE has already put life-sized digital dinosaurs, whales and jaguars into museums, zoos, theme parks and shopping centres worldwide.

Learn more about INDE’s large-screen and mobile Augmented Reality experiences here.


About INDE

INDE creates products and experiences that inspire, entertain, inform and educate using Augmented Reality and Computer Vision. Since 2011 the company has developed location-based and mobile products and experiences in over 40 countries for the world’s leading entertainment and education brands. Companies and institutions such as National Geographic, The Smithsonian Institution, BBC, Universal, 20th Century Fox, WWF and numerous others have chosen INDE to reimagine how they speak to the world.

Under the banner of Experience Engineering, INDE’s products and experiences endeavour to create deeper, more engaging interaction and integration between people and three dimensional digital content. INDE aims to transition its knowledge, 3D content, intellectual property and worldwide client base to the mainstream adoption of Wearable Glass Augmented Reality and Mixed Reality devices in entertainment and education.

INDE currently operates offices in the United Kingdom, Hong Kong, Budapest and Los Angeles.


Contact INDE

New Business: hello@indestry.com
PR/Marketing: comms@indestry.com

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