PROJECTS/
Digital Medicine
MobileAR Augmented Reality App for Hikma Pharmaceuticals
Overview
DigitalMedicine – a pharmaceutical mobile Augmented Reality app developed by INDE – provides consumers with information on medications by recognising their packaging. The AR application, commissioned by Hikma Pharmaceuticals, offers users the chance to unlock product-related digital content using the product itself as a trigger.
Want to discuss an idea, project, or campaign?
Discover what’s possible!
User
Experience
Commissioned by Hikma Pharmaceuticals, INDE developed the app-based AR program DigitalMedicine as a user-friendly digital tool to help consumers identify critical information about medications from just a package or a label. Powered by INDE’s VyuFinder—one of our next-generation retail solutions—DigitalMedicine utilises the camera view on a user’s mobile device to scan pharmaceutical product packaging to provide general information, along with a comprehensive video guide, all using our state-of-the-art augmented reality technology.
By simply launching the app on any mobile device, the user can point their device’s camera at any medication package to scan it, and all product-related information appears overlaid on the camera view at the touch of a button in vivid AR.
Learn more about
Mobile AR
Services
📝 Concept & Design
We’re soup to nuts! INDE’s full-service project engineering capabilities start here: our creative development team turns ideation into working concept design. Equipped with a wide range of global experience after a decade in the marketplace, our foresight to integrate real-world limitations at conceptualisation sets us apart.
💻 Content & VFX
As one of the few AR developers that creates its own content, we pride ourselves on providing full 2D and 3D models and animation in real time or pre-rendered formats, built right alongside the AR software for speedier and higher-quality integration.
🎬 Global Content Production
Not satisfied with simply designing and developing three-dimensional content for all of our AR platforms, INDE is also capable of organising live production shoots -- in AR-ready green screen or volumetric capture -- for original content with talent.
⚙️ Hardware Design
Hardware buildouts and product lines such as BroadcastAR and HeroMirror are designed and built by us in-house, right here at INDE. Offering the unique opportunity to create and adapt hardware for new potential applications for any project across the globe.
🌎 Global Installation and Support
For over a decade, INDE has assured its installation capability anywhere in the world, and in so doing, has become the trusted name in event-based and permanent AR production globally, with deployments to almost 50 countries. All of our products and systems come provided with dedicated support, on-site and remote, 24 hours a day, 7 days a week.